GoodCook Wins Circana Award for Largest Dollar and Share Increase in Food Storage Category

GoodCook, America’s #1 kitchen brand, is proud to announce that it has received the prestigious Circana 2025 Home Industry Performance Award for the largest dollar and share increase in the Food Storage and Preservation category. Presented ahead of the 2025 Inspired Home Show in Chicago, this recognition highlights GoodCook’s impressive growth and ongoing innovation in the industry.

The 12th annual awards were presented by Circana’s Home Durables practice to the small appliance and housewares (non-electrics) brands in the United States, Canada, and Mexico with the largest dollar share increases among releasable brands within key categories in 2024, compared to 2023, according to Circana’s Retail Tracking Service. 

“We are thrilled to be recognized for our achievements in the Food Storage category,” said Tom Barber, SVP of Marketing and Product Development at GoodCook. “This award is a testament to our team’s dedication and the trust our consumers have in our products. We look forward to continuing to innovate and provide valuable solutions for everyday storage needs.”

This award highlights GoodCook’s commitment to providing high-quality, functional products that resonate with today’s consumers. The brand’s success in Food Storage and Preservation has been driven by its ability to offer practical, stylish solutions that simplify meal prep and everyday life.

GoodCook’s food storage containers are available for purchase now in stores and online at TargetWalmart, and Amazon.

About GoodCook:

GoodCook® kitchenware products offer a wide assortment of kitchen tools, gadgets, bakeware, cookware, and food storage. Creating thoughtfully designed and affordable kitchenware for the home cook, GoodCook® products reflect the brand’s personality—intuitive, inspiring, helpful and accessible. In keeping up with today’s food trends toward an ever-expanding diversity of tastes, GoodCook® is building its brand by providing a robust catalog of recipes, instructions and useful tips on its website, www.goodcook.com.

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